As a long-standing branding agency, we're convinced Belgium is bursting with strategic and creative talent. Both small and large agencies driven by a passion for branding are building brands that truly make an impact. Yet too often, that talent remained under the radar. BelgianBranding.be is here to change that.

As Belgium’s sector federation for communication, marketing, digital and event marketing agencies, ACC also noticed that the expertise of local branding agencies still doesn’t receive the recognition it deserves. Strategic brand development frequently ends up with major international agencies, resulting in missed opportunities for companies that genuinely want to grow their brands. This sparked the idea for a platform that shines a light on Belgian branding agencies. “With BelgianBranding.be, we want to inspire companies to build and grow their brands strategically and sustainably,” explains Petra De Roos, CEO of ACC.

BelgianBranding.be brings together 13 leading branding agencies. Each generates at least 50% of its revenue from branding — a clear quality requirement for joining the platform. Alongside MOQO, Base Design, Hoet&Hoet, Kan, Lex & Turner, Loobas, Minale Design Strategy, Mutant, SKINN, Studio Tokyo, Studio Boiler, Today and WeWantMore form a united front with a shared mission: to show how intentional branding can make a real difference. While brainstorming is already well underway on insights and case studies, ACC continues to explore how the platform can grow further. Stay tuned!

Are you convinced of the value of strategic branding? Let's dive deeper into your brand. Get in touch!